Script attributes

Overview

Script attributes provide the simplest way to configure the SDK using data-* attributes on the script tag.

Basic setup

<script src="https://sdk.ocmcore.com/sdk/ht-latest.js" data-tag="NjY4bL60M84D7DQ235QxNDY4MjE0NhGg" async></script>

Supported attributes

data-tag

• Type: string
• Required: Yes
• Description: Your configuration key used by auto-conf to fetch settings from Configuration Hub

data-analytics

• Type: "1"
• Default: unset (load trigger only)
• Description: Set data-analytics="1" to add the pageView and click analytics triggers. Omit the attribute to keep the load trigger only. Load and unload beacons still send. See the Web SDK Reference.

data-amp

• Type: "1"
• Default: "0"
• Description: Enable AMP mode for push notification flows

data-disable-autoconf

• Type: "1"
• Default: "0"
• Description: Disable auto-conf fetching - use only local configuration

data-no-override

• Type: "1"
• Default: unset (off)
• Description: Set data-no-override="1" so existing local values keep priority over auto-conf. Built-in defaults count as local values, including the *_url keys and function — see config().

data-crashlytics

• Type: "1" or "0"
• Default: "0"
• Description: Enable/disable JavaScript error reporting

data-consent

• Type: "1"
• Default: unset
• Description: Marks the integration as consent-aware on the analytics beacon (eC). Set consent with a consent key on init / auto-conf, or call Hood('consent', true) / Hood('consent', false).

data-function

• Type: string
• Default: "Hood"
• Description: Custom name for the global function used to call SDK methods like Hood('init'), Hood('trackevent')

Set *_url endpoints with auto-conf, Hood('init', tag, config), or Hood('config', key, value) before init.

Examples

Basic tracking

<script src="https://sdk.ocmcore.com/sdk/ht-latest.js" data-tag="NjY4bL60M84D7DQ235QxNDY4MjE0NhGg" async></script>

With analytics enabled

<script 
  src="https://sdk.ocmcore.com/sdk/ht-latest.js" 
  data-tag="NjY4bL60M84D7DQ235QxNDY4MjE0NhGg" 
  data-analytics="1"
  async>
</script>

Custom function name

<script 
  src="https://sdk.ocmcore.com/sdk/ht-latest.js" 
  data-tag="NjY4bL60M84D7DQ235QxNDY4MjE0NhGg" 
  data-function="Engage"
  async>
</script>

When to use

Good for:

• Simple setups
• Basic tracking
• Quick integration
• Standard configurations

Not suitable for:

• Complex modal configurations
• A/B testing setups
• Advanced targeting rules
• Custom push configurations

Limitations

• Only supports simple key/value pairs
• No complex object configurations
• Limited to basic features