Audience Lists

The Audience Lists section allows you to group previously created audience segments into named collections. These lists can then be used for targeting users based on pre-defined segment logic.

Audience Lists serve as containers for segments, enabling centralized audience targeting setup.


Overview and Management

Image

Audience List Collection Example

The Audience Lists tab displays:

  • List’s name

  • Color indicator (randomly assigned, editable via color picker)

  • Description (optional)

  • Created segments with icon indicators under Targeting

To delete a list, click the Bin icon next to it.

To search lists by name, click on the Search icon on the left, above the lists table.


Creating Audience Lists

To create a new audience list, click the Add button in the top right corner.


Image

Audience List Create Example

During creation:

  • List Name: Enter a custom name for your list.

  • Color Tag: A random color will be automatically assigned to the list. You can click the color box to open a color picker and customize it.

  • Description: Optional free-text field for internal use.

  • Previously Created Segments: A full list of segments is displayed with icons under the Targeting column.

Info
Hovering over each icon reveals the segment type (e.g., Country, Language, OS).

Select one or more segments from the list to include them in the audience list.

Click Confirm to save.


Editing Audience Lists Click on an existing list to open the edit modal.


Editing Audience Lists

Image

Audience List Create Example

When editing:

  • You can update the Name, Description, and Color.

  • You can add additional segments using the Add Segment dropdown.

  • Selected segments appear below, with their targeting icons shown.

To remove a segment, click the Bin icon next to it.

Once done, click Confirm to save changes.

Info
Note: The operator used for segment targeting is strictly IS. No other logical operators (like IS NOT) are currently supported for audience list segment conditions.

Segment Targeting Icons Targeting icons represent the types of segmentation applied in the list such as:

🌐 Country

🏳️ Language

Hovering over each icon reveals the targeting criterion it represents.

Info
Note: These icons are informational only and cannot be edited directly within the list. To change segment logic, you must modify the segment itself from the Audience Segments tab.
On This Page