Export Profiles

The Export Profiles feature allows you to download profile data from HoodEngage in multiple formats.

You can select which profile properties to export and customize the column names used in the file.

This guide walks you through the full export process — from selecting properties to downloading exported files.

When to use profile export

Use profile export when you want to:

• Download profile data for external analysis
• Share audience data with other tools or teams
• Create backups of profile attributes
• Review or audit stored profile information

Export flow overview

The profile export process consists of the following steps:

1. Open the export modal
2. Select profile properties to export
3. (Optional) Customize column names
4. Start the export as XLSX, JSON, or CSV
5. Download the exported file when it is ready

Step 1: Open export

Navigate to Audience → Profiles.

In the top-right corner of the Profiles view, click Export.

Profiles list view with the Export option available

This action opens the Select properties to export modal.

Step 2: Select properties to export

In the export modal, choose which profile properties should be included in the export.

The modal contains the following columns:

• Type — indicates whether the property is system or custom
• Name — internal property name
• Example — sample value for the property
• Export as — column name used in the exported file
• Description — short explanation of the property

You can use the search field at the top of the modal to quickly find specific properties.

Example of selecting profile properties for export

Only selected properties will be included in the exported file.

Step 3: Customize exported column names (optional)

In the Export as column, you can define a custom name for each selected property.

This allows you to:

• Match external system naming conventions
• Create more readable column headers
• Standardize exported files across teams

If no custom name is provided, the default property name is used.

Customizing column names using the Export as field

Step 4: Start export

To start the export, choose one of the formats at the bottom of the modal:

• Export as XLSX
• Export as JSON
• Export as CSV

Once selected, the export process starts immediately.

Confirmation that the export process has started

A toast notification confirms that the export has started and that you will be notified when the file is ready.

Step 5: Export ready notification

When the export is completed, an onsite notification appears.

The notification says the export file is ready to be downloaded and that it will be deleted in 48 hours.

Notification indicating the export file is ready for download

Clicking the notification opens the Exports list in Settings.

Step 6: Download exported files

To find exported files, go to Settings, then Exports.

The list shows every generated file, with Name, Status, Size, Availability, and Updated at.

Use Filters to narrow the list by Status or Updated at. Status can be Ready, Pending, Failed, or Expired.

Type in the search field to find a file.

Use the sort menu to choose how the list is ordered:

• Name (A-Z)
• Name (Z-A)
• Status (A-Z)
• Status (Z-A)
• Size (Lowest first)
• Size (Highest first)
• Updated at (Oldest first)
• Updated at (Newest first)

Exports in Settings, with status filters and search

Files remain available for 48 hours after they are generated. When a file is Ready, download it from this list.

Best practices

• Export only the properties you need to keep files lightweight
• Use custom column names when integrating with external systems
• Download files promptly before they expire

The Export Profiles feature provides a flexible and controlled way to access your audience data outside of HoodEngage.